Develop a custom discount plan for your dental offices.

Whether you administer your own in-house plan and want to take it to the next level or want to have it built from the ground up, Careington can help!

Advantages of an In-House Discount Plan

Offering an in-house discount plan has multiple advantages that are paying tremendous dividends to the groups already in the market with a private label plan. Here are some of the significant advantages that our DSO groups experience when partnering with us for their in-house discount plans.

  • Brand recognition is far greater than just offering arbitrary discounts
  • Higher treatment plan acceptance rates, especially with mid- to high-dollar treatments
  • Patient acquisition and retention is greater through marketing of the plan
  • Increase bottom-line production through members of the plan
  • Patient loyalty increases as they view their dentist as more of an overall health and wellness provider
  • Structured discounting across all offices that makes the most sense for your patient demographic
  • 60%+
    Average annual member renewal rate with Careington as the administrator
  • $20 Million
    Annual plan production from a 200-office DSO
  • 1.78
    Average annual visits per patient from a DSO with a new discount plan offering
  • 1,650
    Average number of new members per month for 200-office DSO

Ready to learn more?

Contact us at (800) 441-0380 ext. 2200 or click the button below to complete our short form.


Why create an in-house discount plan with Careington?

Careington has been a pioneer in the discount dental industry and is a clear leader in dental plan administration. Take a look at why many DSO groups choose Careington for their in-house discount plans.


We fully customize in-house discount programs that bring tremendous results to your practices. When you partner with us to develop your discount plan, our first priority is to understand your organization and your goals. Each piece of the program is carefully crafted with these goals in mind, providing a level of customization that is second to none. While we will guide you in creating a competitive plan, you have the flexibility to create your own fee structures and plan pricing.

Marketing Expertise

Our in-house design, web and copywriting teams can create all plan materials, including brochures, handouts, posters, websites with online enrollment functionalities and more. They will work with your teams to ensure that all branding guidelines and requirements are met, and they are dedicated to developing compelling pieces for the program.


We offer state-of-the-art administrative and support services to a broad range of clients, including many DSOs across the U.S. As the administrator of your plan, our role in providing support includes:

  • Custom branding and content creation
  • Website design, construction, ongoing maintenance and plan enhancements
  • Payment processing with recurring billing functionality
  • Flexibility in accepting various forms of payment methods: credit/debit cards, e-check, bank draft and cash
  • Customer service
  • Fulfillment kits, including membership cards
  • Customized reporting back to the group

Customer Service

Our onsite, multi-lingual call center is dedicated to providing best-in-class customer service Monday - Friday from 7 a.m. to 7 p.m. CT. This team can assist your patients with pre-sale questions, enrollment, plan information, billing inquiries, account updates and more.

Have questions about Careington's in-house discount plans?

Learn more about how Careington can help you create a successful discount plan by calling (800) 441-0380 ext. 2200 or completing the form below.

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(800) 400-8789
7400 Gaylord Parkway
Frisco, TX 75034

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